Patient journey and health data technology
Clarify helps patients recover and hospitals learn
A successful surgery can require many months of patient engagement – from learning about the procedure, to preparing one's body and home, to recovery. There is risk for higher pain, complications, and increased cost if patients do not adhere to a tested care plan.
Clarify enters this scenario as an engagement and education tool for patients. Through an education program and app that supports common questions, preparation checklists, and exercises, Clarify aims to keep patients engaged through the process while giving doctors and hospitals insight on their populations.
My role was to initially define the major moments of recovery, translating them into flows through the application.
This began with an embedded research phase to understand the unique needs of this population. We visited hip and knee replacement patients, learning about their new habits, routines, and unique adaptations.
Creating the system
Our mission was to take a complicated patient journey and turn it into scalable engagement systems. Leveraging our research and behavioral design principles, we worked through many iterations of how to display information and keep engagement high.
Through our research, we learned that our population did not care to digest data-heavy charts or heavily medicalized descriptions of their care path. We opted for a more friendly visual style and narrative voice that emphasizes the doctor-patient relationship.
The finished design takes a patient through months of preparation and recovery. We designed for engagement, the needs of extreme (elderly, disabled) populations, wearables and activity tracking throughout the life of this project.
Multi-step flows break down complicated checklists and exercises into bite size modules that are simple to complete.
One of my major contributions was developing a framework for how to incorporate game mechanics in to the application.
Inspired by the work of Gabe Zicherman and Christopher Cunningham interactions with the recovery system break into a 4 tier hierarchy:
Tasks and Dynamics (base of pyramid): Simple interactions and tracked data (movement, geofencing) that shows you are adherent to your recovery program. Patients earn small amounts of points for activities like walking, completing check-ins, and attending doctor's appointments.
Progress: Through doctor check-ins, we log recovery milestones. Patients earn large amounts of points for completing major recovery milestones.
Rewards: Points can be redeemed for rewards tailored to your interests or used to get raffle "tickets" for larger rewards.
Recovery (peak): A timely recovery is the goal so patients can get on with their lives as soon as possible.